Nightlife Calendar Helps Plan Future Good Times

Article by R Howard Lee

For most people going out and having a good time is not something they etch in stone or even pencil in on their calendar. While they may head out for a night of partying, the end result is not always pre-planned but only hoped to be the end result. However, they will usually consult a nightlife calendar of available venues in their locale in hopes of finding the entertainment they are seeking for the immediate future.

Most communities will sponsor a nightlife calendar to enable their local residents to plan a night out on the town. However, visitors may not be aware of everything that is going on in town on any given night. Knowing they are going to be in a strange city over a specific period, they can use the nightlife calendar to help plan what they are going to do while visiting.

Businesses will typically publicize their nightlife calendar for a month or so in advance, most people will plan their nights on a more immediate basis. Looking ahead to the weekend is the more traditional use of a nightlife calendar, but if they see something coming up that sparks their interest they may put it on their personal calendar of things to do and places to go. The use of a nightlife calendar can be most beneficial to businesses seeking to attract nee customers as well as to customers looking for new and exciting venues to patronize.

On any given night of the week, in most areas the nightlife calendar is full of places offering drink specials, live music and dancing allowing people to find something of interest in time frames ranging from that night to a month or more away. Those with live music, for example may have a special, better known group contracted for an engagement and place it on their nightlife calendar hoping to spread the word about their upcoming appearance.

The effectiveness of any nightlife calendar hinges largely on where it is publicized. Local newspapers and some closer to home magazines have proven effective over the years, but with many people now using the internet to find new adventures, a nightlife calendar posted on the internet can often draw people from much further away that do not have access to the local nightlife calendar. Many bars and clubs now have their own website on which their nightlife calendar is published but not all customers are willing to scour the internet streets looking for something fun to do.

Internet sites that provide a complete nightlife calendar, usually listed by date as well as location, offer visitors a more complete picture of the events and places they have to choose from. It is not unusual for a group of people looking for a party to drive to a venue offering the type of entertainment in which they are interested, having learned about the entertainment in an internet nightlife calendar. Even sites that publish a calendar from different venues are becoming extremely popular as they can be attractive to many different types of potential customers with varied interests.

About the Author

R Howard Lee is a freelance writer who works with the owners of http://www.theusatnight.com to bring nightlife together in Ohio and northern Kentucky. The company, http://www.theusatnight.com presents information about the bar scene and entertainment as well as helping businesses meet their needs.

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whereby the original author’s information and copyright must be included.

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Leisure Travel Helps Travel Industry Show Increase

Article by Larry Buhrandt

High fuel costs and economic stress are taking their toll on yet another industry…The travel industry. An industry with multiyear growth is beginning to level off at mid year. And may only have a slight chance of ending the year with an increase, thanks to leisure travel sales.

The continued rising gasoline prices have already forced some consumers to cancel their vacation plans, according to a key consumer survey. Although leisure travel is still expected to continue growing this year, even if families are forced to vacation closer to home.

Although the number of domestic trips taken this year and next are not expected to decline, it has been suggested that the spending patterns and consumer choices may change. Substituting domestic travel for international trips, trading down in hotel quality, foregoing in-trip shopping or entertainment spending, and shorter stays are all viable options that will be considered.

Leisure travel was predicted to grow by 0.8% in the second quarter of 2008, and then pick up more speed with a 1.1% increase in the third quarter. Leisure travel is predicted to greatly increase in the second half of the year as Americans spend part or all of their tax rebate on travel. Time will tell if this prediction comes true.

The travel industry growth is being hurt mainly by the decline in business travel due to corporate cost controls and increased reliance on technology-based alternatives. This is expected to carry on through into the year 2009, as well. Unless we see some sign of relief at the pump, then some of these changes may be more temporary in nature.

But on a high note for our economy, the International travel to the United States will continue to grow. Due to the fact that our foreign visitors will continue benefiting from exchange rates and other factors that have combined to create an increase of international visitation. This is following strong increases from last year as well. It has been forecasted for foreign visits to reach 62.1 million next year, which is even 4.8% higher than the current year stats.

Although some reports indicate leisure travel to weaken in 2009, if problems caused by the credit and housing crises continue to hurt the overall economy. The total number of trips could decline by 0.4%, to 1.996 million,. and leisure travel would see its first decline since 2003.

As a person that loves to travel and enjoys time away from the daily routine, I believe I speak for all of us when I say that I hope the economy starts to turn around soon. I wouldn’t want us to have to go home to our families and break the news that there will be no summer vacation next year.

About the Author

Larry Buhrandt is a Certified Travel Agent with TraVerus Travel. He has a passion to travel and a desire to help others succeed in the travel industry.

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